Digital Marketing: Global Strategies from the World's Leading Experts -

Posted by | August 12, 2015 | Blog | No Comments

Digital Marketing: Global Strategies from the World’s Leading Experts

  • ISBN13: 9780471361220
  • Condition: New
  • Notes: BRAND NEW FROM PUBLISHER! 100% Satisfaction Guarantee. Tracking provided on most orders. Buy with Confidence! Millions of books sold!

The first in a series of books from Wharton’s prestigious SEI Center, managed by Professor Jerry Wind, this reference focuses on marketing strategies, methods, and cases used specifically for e-commerce businesses operating globally. It includes contributed chapters from leading thinkers from top U.S. business schools including Wharton, the University of Texas, Columbia, Harvard, Northwestern, University of Michigan, Duke, and MIT. Many of the contributors, in addition to teaching MBA and Execut

List Price: $ 50.00

Price: $ 9.00

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