Experiences: The 7th Era of Marketing Reviews -

Posted by | August 05, 2015 | Blog | No Comments

Experiences: The 7th Era of Marketing

There is a new era of marketing upon us. The time of reach, frequency, and campaign-oriented approaches is over. And if businesses don’t evolve into this new era, they may find themselves on the wrong side of history. World-renowned marketing experts Robert Rose and Carla Johnson have teamed up and synthesized 5 years of research with global brands into a set of “better practices” that weave together both the “why” and the “how” of navigating this new landscape. By placing strate

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